Our History
Since 1929 painting Toronto
THIRD GENERATION OWNED
1924: 107 Baldwin purchased by Nathan Reingewirtz.
March 1929: Nathan and his wife Jenny open a paint store in their living room at 107 Baldwin in downtown Toronto.
1939: Benjamin Moore sales reaches $306.56.
1946: Garage built for the delivery truck.
1952: Nathan's daughter Helen marries Seymour and starts working at the paint store.
1956: Nathan dies. Seymour and Nathan's son, Harry, continue running the store.
1962: From left, Seymour and Harry at the store.
1970's: Largest Benjamin Moore seller in Ontario!
1971: Seymour's son, Gary, gets his driver's license and starts making deliveries.
1979: Gary finishes his studies and starts working full-time in the store. 50th anniversary celebrated!
1983: Nathan's wife, Jenny, passes away. Gary and Seymour carry on at the store.
1994: Start accepting debit cards, Amex, Visa and Mastercard.
1998: The "Starry Night" mural is painted, becoming a Kensington Market landmark.
2002: Store is renovated.
December 2014: New website design!
January 2018: Updated website. We are the first to sell the paint online!
